Facebook & Instagram ads that pay for themselves
We plan, create, launch and optimise Meta campaigns for leads, WhatsApp conversations and sales — with the Pixel and Conversions API set up correctly so Meta optimises for customers, not clicks.
What you can expect
- ≤ 5 days
- From brief to live campaigns
- Weekly
- Optimisation and creative refresh
- CAPI + Pixel
- Server-side tracking on every account
Our commitments on every engagement. Business results depend on your market, offer and budget — we'll tell you honestly what is realistic.
Sound familiar?
- You've boosted posts and got likes, but no enquiries you could actually close.
- Cost per lead keeps rising and you don't know which ad or audience is responsible.
- Leads from Instagram are low quality — wrong city, wrong budget, no intent.
- iOS changes broke your tracking and Meta is optimising blind.
- You have no creative pipeline, so the same ad runs until it fatigues.
What's included
- Account and Business Manager audit, structure clean-up and Pixel/Conversions API setup
- Funnel and offer strategy: what to promise, who to show it to, where to send them
- Creative production: static, carousel and short video ads (reels) in your brand
- Audience architecture: interests, lookalikes, retargeting and lead-quality filters
- Lead forms or landing pages connected to WhatsApp, e-mail and your CRM
- Weekly optimisation of budgets, bids, audiences and creatives
- Monthly report: spend, cost per lead/sale, quality feedback loop, next experiments
How we run Meta ads
- 01
Audit & tracking
Fix the Pixel, add the Conversions API, define the events that matter.
- 02
Strategy & creatives
Offer, angles, audiences and the first batch of ads — approved by you.
- 03
Launch & learn
Structured tests across audiences and creatives to find winners fast.
- 04
Scale
Budget shifts to what converts; creative refresh keeps costs down.
Meta Ads (Facebook & Instagram) pricing
Published prices, no surprises. Prices exclude GST; ad spend is paid directly to the platforms.
Meta Ads — Starter
One campaign objective, managed properly.
For ad spend up to ₹1,00,000 per month.
- Pixel + Conversions API setup
- 1 campaign objective (leads or sales)
- 4 ad creatives per month
- Weekly optimisation
- Monthly report
Meta Ads — Growth
Full-funnel campaigns with ongoing creative.
Or 12% of monthly ad spend above ₹2,50,000, whichever is higher.
- Everything in Starter
- Prospecting + retargeting funnel
- 8+ creatives per month incl. video
- Audience and lead-quality feedback loop
- Bi-weekly review call
- Landing page recommendations
Need something in between, or a multi-location setup? We'll quote it in one working day. See all pricing and build an estimate →
Related work
Home interiors · Lead generation
Representative: a lead engine for a home-interiors brand
How we would structure Meta ads, Google Ads, a landing page and conversion tracking for a modular-kitchen or interiors brand that needs qualified showroom and site-visit leads — with illustrative targets.
- Target CPL trend
- ↓ 30–40%
- Tracked events
- Form · WhatsApp · Call
- Reporting
- Weekly
D2C consumer brand · Social & reels
Representative: reels-led growth for a D2C brand
How a monthly reels pipeline, social management and Meta ads would work together for a direct-to-consumer brand that needs both reach and measurable sales — with illustrative targets.
- Reels per month
- 8–16
- Target ROAS floor
- 3×
- Creative refresh
- Every 2 weeks
Meta Ads (Facebook & Instagram) — FAQ
Pairs well with
Ready to turn your website and ads into a customer engine?
Tell us about your business. You'll get a clear plan, honest pricing and a fixed scope — usually within one working day.