Representative: a lead engine for a home-interiors brand
How we would structure Meta ads, Google Ads, a landing page and conversion tracking for a modular-kitchen or interiors brand that needs qualified showroom and site-visit leads — with illustrative targets.
- ↓ 30–40%
- Target CPL trend
- Form · WhatsApp · Call
- Tracked events
- Weekly
- Reporting
Representative engagements show how our services fit together for a typical business in that category. Figures are illustrative targets, not results reported by a named client. Our named client work is listed above.
Expensive, unqualified leads
Interiors brands typically face a high cost per lead, many enquiries outside their service area or budget, and no reliable way to tell which channel produced the customers who actually signed.
This scenario assumes an existing website that loads slowly and captures leads only through a generic contact form.
Landing page, tracking, then campaigns
Build a fast landing page with a price-band qualifier, gallery, reviews and three contact paths: form, click-to-WhatsApp and call.
Set up GA4, Google Tag Manager, the Meta Pixel with Conversions API and Google Ads conversion actions so every form, WhatsApp click and call is a tracked conversion.
Run Meta lead campaigns with location and budget qualifiers plus retargeting, and Google Search campaigns on high-intent terms with tight negatives; feed lead quality back into both platforms weekly.
Illustrative targets
Within the first quarter we would target a 30–40% reduction in cost per qualified lead versus the baseline, driven by qualification and conversion-based bidding.
The client would see one weekly report showing spend, leads by channel and quality, and be able to scale budget into the winning campaigns with confidence.
Figures are illustrative targets for this category, not reported results from a named client.
More work
Financial education · Web platform
Two Plus Two Nine — a 51-chapter financial learning platform
A structured personal-finance learning platform with 51 chapters and seven interactive calculators, built for an AMFI-registered mutual fund distributor in Delhi to educate investors and build authority.
- Chapters
- 51
- Calculators
- 7
- Status
- Live
Modular kitchens · E-commerce & 3D
Wizzy Builds — a real-time 3D Smart Kitchen Builder
An interactive e-commerce platform for modular kitchens and construction materials, powered by a bespoke Smart Kitchen Builder that renders designs in 3D and generates costs, drawings and a bill of quantities in real time.
- 3D builder
- Real-time
- Outputs
- Cost · BOQ · Drawings
- Status
- In progress
Healthcare clinic · Local search
Representative: local search growth for a multi-doctor clinic
How Google Business Profile management, technical SEO and content would combine to grow calls and direction requests for a clinic competing in a dense city neighbourhood — with illustrative targets.
- Target: calls & directions
- ↑ 40–60%
- Review cadence
- Weekly requests
- Horizon
- 6 months
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